Seven intelligence products from one engine.

What it is. A look at which items residents are searching for the most in your county right now, with an estimate of what next month will look like — broken down by ZIP.

What you see. A heat map by ZIP, plus a per-item trend chart. You can sort by what's growing fastest.

Audience. Your sustainability coordinator. Use it to decide where to focus next quarter's outreach.

Built from real resident search activity over the previous three months. Test traffic from our team is excluded so the numbers reflect actual residents.

What it is. The yearly rhythm of what your residents ask about — Christmas trees in January, yard waste in May, pumpkins in November, paint cans in the spring.

What you see. A 12-month view per category. Easy to share with the outreach team.

Audience. Your coordinator and community outreach manager. Use it to time your social posts, mailers, and newsletter pieces.

What it is. ZIPs where residents are searching for items that a program already covers — but they don't know the program exists.

What you see. A list of actionable connections. Each row is a chance to put an existing program in front of the residents who need it.

Audience. Your coordinator and program manager. Use it to make the most of programs you're already paying for.

What it is. A view across counties showing programs other counties run that you don't — paired with how many of your own residents are searching for that kind of item.

What you see. A short list of program ideas, each one backed by your own resident search data.

Audience. Your director and commissioner. Use it to make a budget case for a new program with real evidence behind it.

What it is. Aggregated resident feedback — every 'this was wrong' or 'the facility wouldn't accept it' — grouped by item and ZIP.

What you see. A heat map showing where confusion clusters. Each spot is something your team can fix.

Audience. Your coordinator and facility operators. Use it to update outdated facility hours, fix incorrect rules, or improve resident communication.

What it is. Real-time signals when residents are about to put hazardous items (lithium batteries, sharps, e-waste) in the wrong bin, plus a dashboard showing where this is happening most.

What you see. A map of contamination hotspots by ZIP. Useful for targeted communication before the next pickup day.

Audience. Your recycling operations team and your MRF (material recovery facility) coordinator. Use it to communicate proactively, not after the load is ruined.

What it is. A predictive view of which ZIPs are at risk of illegal dumping — based on resident search patterns for bulky items combined with historical incident data.

What you see. A risk map by ZIP, with categories called out (mattresses, furniture, electronics).

Audience. Your Public Works director and dumping-patrol coordinator. Use it to focus patrols and outreach where they'll have the most impact.